The ultimate book about franchising
This handbook examines thoroughly all subjects relevant regarding franchising. It deals with the cooperation in the franchise chain, the economy, law and much more. It is a book for both the supplier of franchise concepts and the franchisee.
Beside Mikael Vest, Vinderstategi A/S, the authors are:
- Paul Neale, Denmark’s most experience franchise-lawyer
- Bo Zoffmann, who have worked with franchising since 1990
- Toke Allentoft, former CEO of the Danish Franchise Association (Dansk Franchise Forening)
It is possible to buy “Franchising” through our Danish webshop.
Interested? Please contact Vinderstrategi A/S.
Read references within strategy work.